Basma is a UK-based startup that offers invisible orthodontic braces for teeth straightening. The users order a pre-treatment kit to take their teeth impressions at home or book a scan at the startup’s partner clinics. The startup designs personalized treatment plans and customized invisible braces according to the impressions and showcases a 3D preview of the expected results. 

Additionally, the startup provides remote online monitoring and progress tracking. Basma thus makes teeth straightening more accessible and affordable for patients while enabling dentists to extend their practice outside of clinics.